The ultimate guide to Google´s Quality Score

The ultimate guide to Google´s Quality Score

The Quality score is a metric that gives estimate of the relevancy of your ads and landing pages for a given keyword. It is indicated as a number on a scale from one to ten in your Google Ads accounts. To see it you need to add the column to your keyword tab. Quality...
An optimization routine to improve your quality score TODAY

An optimization routine to improve your quality score TODAY

If you want to refresh your memory on the concept of the quality score, check out my Ultimate Guide to Google’s Quality Score blog post. In this post I’ll share with you an optimization routine I use on my established Google and Bing Ads accounts to improve their...