Hello, I am Christina Brauer. I offer Digital Marketing Training, Consultancy and Campaign Management. I help businesses, organizations and individuals reach their marketing goals through digital channels.
My homebase is London, but I work with with clients and collaborators all over the world. This includes consulting startups from Berlin to San Francisco, delivering trainings for Google and Bing, advising German public television stations on their Social Media strategy and running Google Ads campaigns for one of the biggest charities in the world.
I work with companies of all shapes and sizes on their digital growth strategies and get them to embrace digital opportunities effectively through consulting, training and workshops. I can help with hiring the right talent or selecting agencies to work with and assist with analyses and campaign management. Find out how you can work with me!
A little bit about me
I love digital marketing. Before I started my own company, I spent seven years in leading marketing roles in different start-ups and as an Account Strategist at Google, advising large clients on their campaigns – building a treasure chest of skills and experiences that you can benefit from today.
I have always been curious about consumer behaviour and advertising. While I grew up my parents had their own business, so entrepreneurship is in my DNA and serving customers and growing companies fascinated me from a young age. That is why I studied Communication Science to get the best academic foundation on consumer behaviour.
My professors often John Wanamaker’s famous quote, which left me quite frustrated:
“Half the money we spend on advertising is wasted, the trouble is we don’t know which half.”
Imagine my delight, when after completing my master’s degree I joined Google and discovered that this does not have to be the case and it is indeed possible to track the results of an advertising campaign. This was the moment I fell in love with digital marketing. The combination of creativity, analytical ability and technical understanding required for successful campaigns has kept me excited ever since.
I have worked across all digital channels out there and I love that I get to work on projects that cover a wide variety of channels and organizations, but my heart lies with search advertising and Google products – that is where I come from and that is what I focus on in my teaching, my blog and my social media groups.